Helping Indie Games Launch Better on Steam
You've spent months—maybe years—building your game. Don't let all that hard work be wasted because you didn't know how Steam really works.
A successful launch requires far more than pressing the Release button. From your Steam page and Next Fest strategy to wishlists, community building, and publisher outreach, every decision matters.
I've learned these lessons the hard way, so you can avoid the same mistakes.
Is This for You?
You're preparing your first Steam launch.
You're joining Steam Next Fest.
You're looking for a publisher.
Your wishlist growth has stalled.
You want your game to look more professional.
You're unsure whether your Steam page is converting.
This service is ideal if:
Not every launch was a success—and that's one of my greatest strengths.
One of our titles sold only 259 copies, forcing us to rethink every aspect of our launch process. Those lessons became the foundation of a proven approach that helped later projects achieve over 10,000 wishlists, secure publisher interest, and build engaged communities before release.
Today, I help indie developers avoid costly mistakes and launch their games with greater confidence.
Hi, I'm Diogo Ferreira, an Art Director and Game Designer with over 15 years of experience creating games for mobile and PC.
Over the past few years, I've focused on launching indie games on Steam—working on art direction, Steam store pages, launch strategy, Steam Next Fest preparation, community building, and publisher outreach.
I've experienced both successful launches and disappointing ones, and those lessons shaped the process I now use to help other indie developers avoid costly mistakes and launch with confidence.
Why Work With Me?
But above all, I'm a lifelong gamer. I don't just work on games—I play them, study them, and understand what captures players' attention. That perspective helps me evaluate your game not only as a developer, but also through the eyes of your audience.
My goal is simple: help your game stand out, attract more wishlists, and launch with a clear strategy.
Steam Page Review
Perfect for developers who want to improve their Steam page before investing more in marketing.
Your Steam page is often the first impression players, publishers, and content creators will have of your game.
This review identifies the biggest opportunities to improve your page and increase wishlist conversion.
What's Included
Steam Store Page Review
Capsule Feedback
Screenshot Review
Tag & Genre Validation
Visual Presentation Analysis
Competitor Comparison
Prioritized Improvement Plan
Deliverables
45 min Live Review Session
Written Action Plan
45 min Follow-up Review (after improvements)
Best For
Games preparing for launch
Steam pages with low wishlist conversion
Developers looking for an expert second opinion
US $249
Steam Launch Strategy
Launching successfully on Steam starts months before release. This service helps you prepare every stage of your launch—from building a community to becoming more attractive to publishers.
Everything included in Steam Store Review, plus:
Steam Next Fest Strategy
Ichi IO playtest
Demo preparation
Launch timeline
Community Building
Discord setup & growth strategy
Using your community for free QA
Gathering early player feedback
Social Media Strategy
X (Twitter) content plan
Visibility strategy
Devlogs (youtube)
How to attract publishers
Deliverables
Personalized Launch Roadmap
Ongoing Guidance Until Steam Next Fest
Five 45-Minute 1-on-1 Strategy Sessions
Best For
Developers planning to release within the next 3–12 months
US $649
Ready to Launch Smarter?
Tell me about your game and where you are in your Steam journey. Whether you're preparing for your first launch, planning for Steam Next Fest, or looking to improve your store page, I'd love to hear about your project.
Every month you delay, hundreds of new games launch on Steam.
Make sure yours doesn't become one of the forgotten ones.